Puhujat:*Jan Teerlinck*Jan Teerlinck is Vice President Product Marketing and International Business Development at Co-founder of Made by Many, a product innovation & service design company. Agilist. Strategist. Designer of social software. Dad. | Wiki Markup |
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\[Selligent\|www.selligent.com/\]. Prior to that he was co-founder and managing partner of Optizen, an innovator in software solutions for interactive marketeers. Optizen merged with Selligent in 2008 after which Jan focused on Selligent's international markets. A happy man since founding LA RED in 2008. Before that (also happy): 3 years MD at Jung von Matt/next and 5 years teamhead of Interone Hamburg. Living in Hamburg. LA RED is situated in Hamburg and Berlin. Mike John Otto is Managing Director and Creative Director at Hi-ReS! Not only born in Münster, Germany, Mike studied there as well- at the University of Applied Sciences Münster. 4 years and one or two twists of fate later Mike moved to London to Freelance under his label, stereoplastic.com. After a couple of months with daily fish and chips he moved to Hamburg to start first as a Senior Designer at Razorfish (2000-2002), then as an Art Director at Elephant Seven (2003), as a Creative Director at BBDO Interone (2004-2007) and as a founding partner and Head of Creation of BlackBeltMonkey in 2007. Since summer 2011 he runs the hamburg Hi-ReS! Studio. In addition his studio based practice Mike is member of the Art Directors Club Germany, D&AD and lectures at various design schools in German Before that Jan was active in a data-mining start-up, Data4s, where he focused on applying data mining applications for marketing purposes. Data4s was later acquired by Norkom. Jan Teerlinck holds a master in computer engineering.Taustaa:DNA of the Post Digital Agency - Redefining the genetic code for the creative industry
The creative industry is currently challenged by the digital revolution; mobile technology and the Internet continue to transform all forms of media, especially advertising. In order to navigate this complex and dynamic media environment, agencies need to redefine the core of their business - economically, organizationally, and culturally. Together with some of the leading agencies we will discuss key challenges, new business opportunities, and the vision for the industry as a whole. Raportoija:Marja Suurmunne |