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http://www.consumerpsychologist.com/cb_Attitudes.html 

http://coolrain44.wordpress.com/2009/08/01/most-popular-brand-advertising-mascots-of-all-time/

http://www.adsora.com/

http://www.scribd.com/doc/19769789/Consumer-Behaviour-4-Attitude

+ Asiakkuuksien kehittäminen - course's pp-slides