Tämä workshop on siirretty keskiviikolle samaan aikaan Press Roomissa. Lieneekö verkon takkuilu syynä tähänkin. Eli ei liveraportointia tällä kertaa, katsotaan pääsenkö minä (Mara) tai joku muu paikalle huomenna.
Puhujat:
*Jan Teerlinck*
Jan Teerlinck is Vice President Product Marketing and International Business Development at
[Selligent|http://www.selligent.com/]
. Prior to that he was co-founder and managing partner of Optizen, an innovator in software solutions for interactive marketeers. Optizen merged with Selligent in 2008 after which Jan focused on Selligent's international markets.
Before that Jan was active in a data-mining start-up, Data4s, where he focused on applying data mining applications for marketing purposes. Data4s was later acquired by Norkom.
Jan Teerlinck holds a master in computer engineering.
Taustaa:
DNA of the Post Digital Agency - Redefining the genetic code for the creative industry
The creative industry is currently challenged by the digital revolution; mobile technology and the Internet continue to transform all forms of media, especially advertising. In order to navigate this complex and dynamic media environment, agencies need to redefine the core of their business - economically, organizationally, and culturally. Together with some of the leading agencies we will discuss key challenges, new business opportunities, and the vision for the industry as a whole.
Raportoija:
Marja Suurmunne