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How lean and service design methods can create innovational digital products – aiheen ennakkoesittely
Drawing upon the design, development and launch of a client project for Denmark's largest online bookstore, Magnus will share some of his experiences and insights from applying lean startup & service design methodologies to build a client product and business that challenge the market.
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Magnus Christensson, Socialsquare
Magnus Christensson is a partner and CEO of Socialsquare. With expertise in leadership, sociology, the web and design and with experiences from start-ups, governmental institutions and the international telecom industry, Magnus works both strategically and hands on with clients focusing on digital innovation, product- and service development and develops and drive process and organisational changes in client companies. Socialsquare is a thought leading social design consultancy. We help organisations identify opportunities and design business prototypes for a social and networked marketplace. Since 2005 we have worked with a wide range of organisations to create participation and build new online businesses on social platforms. We have enabled organizations to develop and employ new products and services through social design approaches. And we have helped organisations implement social strategies by rethinking the organisation’s position in their industry.
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