Nutrition4Sports, Week 36

Status: 

• Decided the roles and got information about the task and Run2Shop and their partners.
• Created business ideas
• Market research plan
• SG presentation for next week

Next steps: 

• Market research: find out about competitors
• Developing an application (create ideas and think over possibilities)
• Add more concrete to business ideas
• Project and business plan.
  Team Roles:

Project Manager – Iiro Nuutinen

Sales/Marketing Manager  --Thomas Verderio

Sales/Marketing Manger – Jesse Saharanta

Marketing Manager – Henri Juutila

Web Developer – Bekafa Maru

Given task:

• We have 2 diffrent markets, which are Finland and International (mainly UK, Sweden and Norway).

• In Finland:
  Our idea is to create value for customers and UFS company by marketing.
  Try to exploit cooperation between UFS and Street Fashion.

• International:
  Try to get the new brand to the markets.
  Perhaps create a website/store.

• Some other applications for both concepts?

Business idea:

Problem:

• How to sell more nutrition products.

• Solution: MORE CONCRETE
  Marketing (new marketing channels): look for some famous athletes, who advertises our products, create a website
  Competition, to get more visitors in websites
  Dietary application, give some advices, like what kind of products is good for the customer (new website)

• Money comes from:
  Customers straight to company.

Basic information:

• Progress: We decided roles, team name and created the idea.

• Shared target: In Finland Raising UFS’ sales by marketing.

Plan + time:

• Get information about UFS and its competitors, International part.
• Marketing research
• Develop an application
• More planning
• International part ?