Organisational strategies and social media
Students' Use and Evaluations of Company Sites on Facebook Anna Schnauber, Marc Ziegele
Internal Crisis Communication in a Global World:Companies' Strategies and Employee Communicative Actions Alessandra Mazzei
Public campaigns and behavior change: introduction of a strategic communication development model Reint Jan Renes, Bas van den Putte, Joost Loef
Innovation in public campaigns: the Campaign Strategy Instrument Anita van Essen, Joost Loef, Babs Westenberg
Collaborative narratives - representations of Finnish corporations in Wikipedia Merja Porttikivi, Maaria Laaksonen