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Session koko nimi on DNA of the Post Digital Agency - Redefining the genetic code for the creative industry

Paneelikeskustelu. Puhujat:

Tim Malbon

Tuoteinnovaatio- ja service design -yritys Made by Manyn perustaja. Agilisti. Strategisti. Sosiaalisen softan suunnittelija. Isi.

Matthias Maurer

Perusti LA REDin 2008. LA REDillä on toimipisteet Hampurissa ja Berliinissä.

Mike John Otto

Toimitusjohtaja/Luova johtaja, Hi-ReS! Ent. Razorfish!, Elephant Seven, BBDO Interone, BlackBeltMonkey. Luennoitsija.

Thorsten Schapmann

Digitaalisen brändikommunikaation konsultti, deepblue networks

Steffen Stäuber

Managing Partner / RVOLVE, a digitaalisten brändien konsulttiyritys. Työskentelee business-strategioiden ja uuden teknlogian välimaastossa.

Taustaa:

DNA of the Post Digital Agency - Redefining the genetic code for the creative industry
The creative industry is currently challenged by the digital revolution; mobile technology and the Internet continue to transform all forms of media, especially advertising. In order to navigate this complex and dynamic media environment, agencies need to redefine the core of their business - economically, organizationally, and culturally. Together with some of the leading agencies we will discuss key challenges, new business opportunities, and the vision for the industry as a whole.

Raportoija:

Marja Suurmunne

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